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Affiliate Marketing Success Guide for Online Income

Did you ever wonder how super affiliates manage to win those big affiliate contests time and time again? It seems like you see the same names on the leaderboards every time.

You might think it’s impossible to compete with those big names, but the truth is, absolutely anyone has the potential to win those big bonuses. You don’t even necessarily need your own list when you get started. (Although it certainly helps.)

If you’ve ever wondered how those super affiliates do it, you’re about to learn. No, it’s not necessarily about the size of the list. Even those with smaller lists, or those who have other sources of traffic, have a great shot at. It’s not just about the size of the audience, but how you use it!

In this guide, you’re going to learn how to take your affiliate promotions the extra mile, to really skyrocket your commissions and give you a chance to win those huge prizes you’ve been salivating over for so long. No more dreaming. It’s time to start winning!

Let’s get started.

Promote the Right Products

A lot of affiliates make the mistake of promoting every launch that comes along, or they’ll promote a product simply because it pays a huge commission. While that’s understandable, it’s not going to get you to the top of the affiliate leaderboards unless you just happen to hit it right.

See, you have your traffic source. It might be your list. It might be your blog, or your website, or social media. But your traffic source is unique. No single email list, no single blog, no single traffic source of any kind, is exactly like another. Your traffic follows you for a reason.

Let’s say you have a list you built selling products about self-publishing. There’s a huge new release coming up for an SEO product for bloggers. It pays a huge commission. You’ll get rich, right? Not necessarily.

Some of your users won’t be interested at all. They only use self-publishing to make money, and aren’t at all interested in SEO.

Others might be slightly curious, or maybe even fairly excited about the hype for this product, but they see the price and balk. Or maybe the sales page just doesn’t do it for them.

Others may be interested, and may even buy. But those people probably won’t be enough to help you win that affiliate contest.

It’s a lot more important to promote products that are a good fit for your traffic source than it is to chase those huge commissions. That’s not to say a product that isn’t tightly related to your main niche can’t do well, because it’s certainly possible if the creator has done a good job with the marketing. But generally it’s better to pick and choose only the best products that are most likely to fit with your audience.

Remember, if you’re really working your list right, you’ll be sending out more quality content than you are promotions. You’ll be offering your list value on a regular basis, so they’ll be opening your emails often, and even looking for your messages.

Same thing if you’re using other traffic sources like blogs or social media. You’ll be offering those people more value than promotions. Otherwise, they won’t come back, right?

This means it’s important to promote only those products that your audience will really find valuable, and those that you believe they will be happiest buying.

Before the Product is Live

If you want to win an affiliate contest, it’s important to start preparing before the product is live. You need to jump in before most other people in order to prepare your audience.

The pre-launch phase is a critical time, because it gets the hype going and gets people excited even before the price is revealed. This is important, because a lot of people will scroll past the sales page to find out the price of a product, and won’t even read the sales page if they think it’s too expensive.

When you start promoting a product before it’s officially released, people won’t yet know the price, and they will be able to get excited about the product first. Not only that, but you’ll be able to have your list prepared for the release—watching for it—before promotions officially begin.

So what are some methods of promoting a product before the product is live? Let’s take a look at a few ideas.

Webinars

Webinars are one of the most powerful selling methods, because you have the opportunity to give people a taste of what a product is all about without them having to pay for it.

Think of a webinar not as a selling tool, but as a free sample. Don’t just hold a webinar to sell, sell, sell. People will quickly leave that type of webinar, and you’ll have no chance at the sale.

Instead, try to offer a lot of quality information. You won’t want to give away everything, obviously, but you can give people enough of a taste that they think, Wow, if the webinar was this good, the product must be amazing!

The most effective type of webinar is one that includes the product creator/owner. You and the owner can create the webinar together, or you can create it and have the owner approve it, but it won’t be as effective without that person there.

People want to hear directly from the product owner, because they’re the one with the information they’re trying to sell. If you tried to hold one on your own, people aren’t as likely to show up. They’ll believe it’s nothing but a sales pitch.

Reviews

Yes, it is definitely possible to put up a product review before a product is released. If you have a decent source of traffic you can prove, most product owners will be happy to give you a review copy of their product so you can get a review up before the official launch.

The best way to get a review copy is to contact the product owner and let them know what you want to do. Tell them how much traffic you have, or how many list subscribers. Tell them you want to do a review of the product before launch as part of your pre-selling strategy.

Some product owners won’t do this if they don’t know you, but many will. If you can get a review copy before launch, your review will be a great way to drum up hype before the launch.

Not only that, but you can get search engine traffic to your review, as well, if you post it on your blog. That way, as soon as people start hearing about the product and they search for information, you have an opportunity to get them onto your list.

Hype Emails

It’s important to start developing hype for the product before launch, and the best way to do this is to start mailing your list about it. If you don’t already have one, building it while promoting a launch is perfect. You can create a short report or video that goes along with the product and give that away free to start building your list. Once users are on your list, you can start promoting the launch by building hype.

A good way to build hype before launch is to start posting teasers about the product. (You’ll want to get the product owner’s permission to do this, of course. He or she may want to see what you post before you post it.)

Teasers are either excerpts from the actual content, or previews about the type of content included.

They don’t always have to include actual content. Sometimes just telling people some of the things they will learn, or perhaps some of the results of beta testers, is enough.

Let’s say the internet marketing product you want to promote had 50 beta testers, and 13 out of the 50 made over $50,000, and 45 out of the 50 made at least $5000. Those are great results! This is the kind of information people want to hear—actual results.

Sometimes there won’t be beta testers, and there won’t be any kind of proof from users before launch. In that case, you can publish (with permission) actually excerpts from the product, or the results the product creator had that led him or her to develop the product.

The more you build hype before launch, the more sales you’re like to get once the product officially goes on sale.

At Launch

Once the product has officially launched, it’s time to start pre-selling. Pre-selling is all the things you do before the user arrives at the sales page, and these things help increase conversions significantly.

You may ask why you need to do any pre-selling at all. After all, shouldn’t the product sell itself? Shouldn’t the sales page be enough?

Well, partially. Obviously the product you promote should be a great product, and it should have a sales page that will convert. But keep in mind that your audience may not know this product owner. They trust you. They may not trust this product owner yet.

By doing a little pre-selling, you’re helping pass the trust your audience has in you onto this product, and onto the product owner. (That’s why it’s so important to promote only those products you know are quality.)

Let’s look at some ways you can promote a product effectively at the time of its launch.

Be On The Ball

The moment the product goes live, you need to be ready to send out your first email. Don’t wait! If someone sees the product first via another marketer’s email, they may buy it through that person’s affiliate link and you’ll lose the sale.

If you’re promoting a new launch, you have to be ready to send out your email the moment the product goes live. Even if you know exactly when it’s supposed to be live, don’t schedule the email. Things happen. Launches get delayed. Just be ready to send it out at a moment’s notice.

Bonuses

Bonuses have become the new big standard in affiliate marketing, especially in competitive markets like internet marketing. These days, some people actually “bonus shop” which is when they look to see which marketer is offering the best bonuses before they buy a new product.

So what if you don’t have anything good you can offer as a bonus? You can either buy PLR and included, or (ideally) create a bonus.

Creating a bonus has three distinct benefits over PLR:

  1. Anything you can create will probably be better quality, and have higher perceived value than any PLR product you could buy.
  2. You can later sell that bonus, or include it with something you sell, as an individual product. Or you could use it as a lead magnet to get people to opt-in to your email list.
  3. You can tailor the bonus very tightly to the product you’re promoting.

Let’s say you are promoting a product that teaches you how to make your own marketing graphics like headers and banners with Photoshop. A fantastic bonus would be a bunch of Photoshop resources like gradients, layer styles, and templates.

If you can’t find any that would work well and have PLR or resale rights that allow them to be used as a bonus, you could create them yourself. Which brings to mind a fourth benefit of creating your own bonus—it will be exclusive to you, and no one else could offer it as a bonus.

Pre-Selling

You’ll probably want to do a fair bit of pre-selling in order to increase conversions. Pre-selling is relatively simple. If you’ve seen the product before you start selling it (and ideally you should to be sure you’re promoting only the best products) you will know where the sales page is lacking. Perhaps it focuses too little on a particular aspect of the product that you know would be important to your audience, or maybe you feel it doesn’t present information in the best order.

Pre-selling will let you present the features you think would be most important to your audience before they even visit the sales page, helping to increase conversions.

Be Consistent

Consistency is especially important when promoting products that have a higher price tag, which generally happen to be those with the best prizes for affiliates. You can’t expect to send out one message and win an affiliate contest. It’s about hammering that message in repeatedly.

This might sound counterproductive. You might think your audience will tire of hearing about the same product over and over. Some might. But it often takes seeing the same ad or product about three times before someone decides to purchase, especially for big-ticket items.

Consistency is also important when you’re participating in every stage of the launch. You need to keep up each step of the process, from doing pre-launch marketing such as webinars and reviews to post-launch marketing like sending out emails and offering bonuses.

You can even act like you’re doing your audience a favor by letting them know about the product in advance of the launch, and then reminded them about it once it has officially launched. Technically, if the product is good, you would be doing them a favor. Especially if the product is limited and likely to sell out quickly, or is being offered at a discount.

If you really want to win that affiliate contest, it’s vital that you keep hammering your list. Obviously you don’t want to promote too much. But you’ll want to send a minimum of three emails for each launch.

  1. The pre-launch announcement about the coming product.
  2. The announcement the product is live.
  3. A follow-up to remind people to buy, and let them know if the product is close to selling out or the launch discount is almost over.

You can certainly send more than three emails, but those are the ones you should send at bare minimum.

If you’re like to send more than this, here’s a good schedule:

  1. The pre-launch announcement about the coming product.
  2. An announcement about your upcoming webinar for the product.
  3. A reminder right before the webinar.
  4. A reminder the day before the product goes live, with an announcement about your bonus or bonuses.
  5. The announcement the product is live.
  6. A follow-up to remind people to buy, and let them know if the product is close to selling out or the launch discount is almost over.

As long as these emails are spaced a day or two apart, people are most likely not going to be upset about the frequency of emails, and this will give you the best chance to win the contest.

Don’t give up just because you see a huge lead on the leaderboard. You may discover that the top two or three marketers on the leaderboard the first day or two later drop because they don’t send follow-up emails, giving you a chance to jump ahead of them if you are consistent and send out those follow-up messages.

No List? No Problem!

So what if you don’t have a list to use to promote the product? Perhaps you have only a blog, or maybe you’re using social media to promote products. No big deal. You can use the product launch to build your list!

Some product owners will actually provide you with a lead magnet and pre-written autoresponder messages to use to promote the product. You can use these to build your list, or you can create your own.

Let’s say you have a blog or Facebook fan page in a particular niche, such as internet marketing. You can start promoting the product on those pages, perhaps reaching people who would otherwise not know about the product at all. Then you can start pre-selling the product just as you would if you already had a list.

You can tell those people that if they want more information about this product, they can sign up for your email list to find out when it’s launched and what special bonus you’re offering to people who buy through your affiliate link.

Also, people who have already heard about the product may go to the search engines to find more information about it. You can use this as an opportunity to get more traffic by posting your review online and making it searchable.

Be sure to use this page as an opportunity to build your list. Put an opt-in box on the page that offers your free lead magnet that is related to the product, and let people know they can find out the minute the product is launched by signing up to your list.

Don’t forget to let them know you’re offering a bonus or bonuses, especially if your bonus is something exclusive they can’t get anywhere else!

Conclusion

If you’ve always wondered how those super affiliates seem to win affiliate contests time and time again, you don’t have to wonder anymore. You’re now equipped with the same tactics they use (and some they probably don’t!) You can do exactly what they do!

Remember, consistency is key. You’ll want to promote the product at every step of the launch, including before the launch, at launch, and after the launch. Follow-up promotion is vital, because you’ll keep people reminded about the product and give them more reasons to buy.

Even if you don’t have a list, you still have a chance to win an affiliate contest. It’s like the story about the tortoise and the hare. It’s not necessarily about being the first to promote the product, or having the biggest list. It’s about the methods you use, and how consistent you are.

Maybe you won’t win every contest, and that’s okay. But the harder you try, the more often you’ll find yourself winning, and ultimately, it’s all about those sales, anyway!

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About the Author

Mark Aquino, RN, MHA is registered nurse in CA, USA with experience in mental health. His own past battles with anxiety and depression led him to working in psychiatrist hospital settings in the Los Angeles region to help others get their lives back and thrive. A majority of the patient population that come in are either homeless or struggling financially, but they have potential to succeed even at their worst moments if only they find the right guidance and counsel to shift their mindset. You don’t need to be homeless or a patient to benefit from a change in mindset. There are many people that struggle in silence with the lack of progress to their biggest goals and can stand to profit from a little guidance from someone who has been there, gone through it, and succeeded.

On top of that, Mark also holds a Masters in Health Administration with a focus on business, entrepreneurship, and marketing since 2011. He is married, owns Factal.net, and lives happily with his wife and daughter. He helps people lead more productive and successful lives to be more valuable members of society.

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[YES] Can be sold
[YES] Can be used for personal use
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[YES] Can put your name on the sales letter
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What You Need to Know
I’m not going to waste your time by filling page after page with theory-based strategies, or talk endlessly about the history of affiliate marketing.

You don’t care about that and neither do I. Instead, I’m going to cut straight to the chase and tell you exactly what you need to know about affiliate marketing so that you can start making money in a matter of a few days.

When you’re just starting out, the most time you’ll spend will be in building your mailing list and fostering a relationship with those leads.

Once you have that foundation, you can set 80% of your tasks on autopilot and then focus on reviewing products that you believe in and continuing to extend your marketing funnel. Who knows? Maybe you’ll even branch out and become a product developer yourself!

But let’s not get ahead of ourselves. You want to know how to get started so that you’re setting yourself up for success, right?

Here’s how:

Hands down, the easiest way to get started in affiliate marketing is by piggybacking off the success of major launches.

Instead of doing all the usual legwork involved such as: building a brand, becoming an authority, developing a product, and providing endless customer support, you can forget all about that.

Instead, all you have to do is build a mailing list, cultivate a relationship with that list and promote high quality products in proven markets where authority niche leaders are already developing content for you to siphon traffic from.

Here’s one thing that you need to do in order to stand out:

Never, ever promote a product that you wouldn’t personally use, or that you don’t believe in.

It may sound like common sense, but you’d be surprised how many new affiliate marketers focus on promoting products only because they offer a higher commission per sale. If you do this, and the product is absolute garbage, you’ll ruin all credibility with your subscribers and end up always having to rebuild. Trust me, I’ve learned the hard way.

Back when I started out in affiliate marketing in early 2011, I made every rookie mistake imaginable.

I promoted the most expensive products I could find because I knew that meant more money in my pocket even if the products kinda sucked. STUPID MOVE.

I failed to offer anything new or exciting to motivate people into purchasing through my affiliate link. I just sent them straight to the vendor’s sales page. ROOKIE MISTAKE.

Yeah, you read that right. I didn’t focus on building my own website, list or brand. Instead, I funneled traffic through my link directly to the merchant’s sales page in the hope that the traffic would convert into sales = affiliate commissions.

There was no warm up. No building a relationship with my subscribers. No developing a recognized brand of my own.

Not exactly a long-term strategy, right? Yeah, I know. I sucked!

These were the biggest and most costly mistakes I have ever made.

Listen, most the work has already been done for you, right? You don’t have to create a product. You don’t have to create a sales page. You don’t even have to provide support or worry about refunds. And most affiliate programs even offer all ad copy, banners and graphics and even email promo so you can just plug it into your system and activate with a couple of clicks.

So, why are so many affiliate marketers afraid to roll up their sleeves and put at least a little effort into building a long-term business that eventually they can set up on autopilot?

Things like:

⦁ Building a mailing list and offering incredible content for free to motivate visitors into becoming loyal subscribers.

⦁ Creating a simple website (WordPress takes 2 minutes to install) that offers original, in-depth product reviews where you promote products while giving visitor’s valuable intel that helps them make better purchase decisions.

⦁ Cultivating a customer base of your own by connecting with subscribers via your mailing list, offering extended value, free content, tips and helpful advice.

⦁ Creating or outsourcing bonus content that enhances the digital products you create so that you can encourage people to purchase higher-priced offers through your affiliate link instead of the competitor’s.

If you do these things you will absolutely outsell other affiliate marketers, and put yourself in an authority position within every niche market you choose. I promise you.

Because the truth is, if you want to make a lot of money in affiliate marketing, you can’t be afraid to do some work and to go beyond what other affiliate marketers are doing. You need to stand out. You need to give people a clear reason to listen to you so they’ll click on your links and purchase the products you recommend.

The work you do now will undoubtedly pay off in the end. Once you’re making $10k a month, you can be lazy. Now isn’t the time. Right now, you need to do the upfront work that will set you up for long-term success.

So, where should you begin? What are the absolute essential steps that you need to take to start making money while looking out for the future?

I touched on it a few minutes ago, but in the next chapter I’ll jump into the trenches with you and show you exactly where you should start.


Keep a Steady Pulse on Your Market

If you want to make a ton of money in affiliate marketing, you absolutely must be fanatical about keeping tabs on your market so you can effectively position yourself in front of your target audience long before others do.

In fact, the easiest way to make money in affiliate marketing is to have your system in place weeks before the launch ever happens.

That way, you not only position yourself in the search engines (and in front of the line with subscribers) for when the big day comes, but you’re given enough time to create content, value enhancers and bonus products that will draw customers to you, rather than the competition.

When you subscribe to a JV or launch notification program, you’ll receive emails and updates about upcoming product launches long before the information is made available to potential customers. In fact, many times, you’ll find out about upcoming product launches long before the merchant even begins to contact their own affiliates!

If you aren’t sure where to begin, or who these developers are, you can join http://muncheye.com/, which is a launch notification system that will send you emails about upcoming launches. Really cool website.

If you’re interested in business and Internet marketing products, check out http://www.JVZoo.com

You’ll need to apply for approval with each vendor, but typically it only takes a couple of hours to get approval. Then, you’ll have immediate access to their JV promotional page where you’ll be able to download swipe files, banners, ad copy, and more.

Plus, you’ll get to see their entire sales funnel and how you can earn more money through their backend offers.

There are countless other affiliate marketplaces online so run a Google search to find a few that offer products that you are interested in and then subscribe to their updates.

The sooner you know of a product launch, the more prepared you will be; it’s as simple as that. If you only start prepping your website and list within a few days of an upcoming launch you’ll struggle to generate enough traffic through your affiliate links to make it worth your while.

Instead, if you know of an upcoming launch weeks, even months ahead of time, you can set up a killer system that will maximize exposure, and of course, profits.


My Personal Action Plan

Here’s what I do with every product I plan to promote:

As soon as I find out about the product, I request a review copy. If you are just starting out, you may not have the opportunity to snag a review copy and may have to purchase it yourself. Or, if you trust the vendor or can verify his reputation for putting out solid products, you can bypass this step.

If you are able to buy a copy though, the investment will be well worth it because not only will you have personal experience with the product, but you’ll be able to create auxiliary components and bonus products around the product that will extend the value to those who purchase through your affiliate links.

You’ll also be able to start creating (or outsourcing) content that will generate traffic and help you build a targeted list of potential buyers.

I will also sometimes register a domain name around the product launch as well, especially if it’s a large-scale one. Otherwise, I funnel all my traffic to one main blog’s sub-page.

For example, if I were promoting a product called “7-Figure Affiliate”, I would set up a page on my blog so that the URL would be something like: http://www.NicheRaiders.com/7-Figure-Affiliate (not a real link).

When registering a new domain for your affiliate based website, be sure to choose a domain for your main “hub” that is memorable. It’s not as important to have a keyword-based domain name anymore because search engines add more weight to the content on your site rather than keywords. It’s far better to register one that is easy to spell and remember.

One thing you should get comfortable doing is creating YouTube videos. They don’t have to be fancy. Just point your camera towards your face and talk to your audience about the product. Direct people to your blog where you have a killer product review for them to read through.

One guy who does this really well is an IM affiliate marketer, Brendan Mace. He has a way of keeping things simple yet motivating his audience into taking action. His videos aren’t fancy at all. In fact, they’re actually really basic, but that appeals to new marketers. You can check his YouTube channel out for examples.

Next step? Integrate your affiliate links within all forms of your content, but be honest with your audience. Tell them that yes, you will make money from their purchase.

I know what you’re probably thinking: why the hell would I tell people that I’m making money from their purchase? Won’t that deter them from purchasing because they’ll think I’m only promoting products to get paid?

Don’t underestimate the intelligence of your audience. They likely already know that you’ll make money from their purchase so by being upfront about it, you’re offering a level of transparency that other affiliates aren’t.

People will trust you. And if you do your best to only promote quality products, they’ll also thank you for referring them!

Being upfront and transparent means less resistance from your target audience and you’ll be able to cultivate a brand based on honesty and integrity.

So, consider adding a disclosure on your website and within your review content, such as: [Full Disclosure: I receive compensation if you purchase through this link.]

And speaking of integrating your affiliate links within all forms of content, you’ll want to install the Pretty Links plugin into your blog if you plan to use WordPress.

It’s a neat plugin that will create clean affiliate links while also shortening them. This will make it easier for potential customers to share your links with others so rather than a long, ugly affiliate link, you can create one that is much shorter and far more memorable.

It’s honestly one of my most important tools because not only does it create shorter, attractive links but it tracks clicks and more. And best of all, the basic version is free and that’s really all you need.

Here’s the link: https://en-ca.wordpress.org/plugins/pretty-link/

I also recommend going the distance and taking things one step further by contacting the top product developers in your niche directly to find out if they have a list specifically for affiliates. Many times, developers run internal affiliate programs that may not be publically visible so it never hurts to reach out and ask them.

You may not get a response from everyone you write to, but if you can get on the affiliate/JV mailing lists for several of the top marketers, you will be light years ahead of those who are simply mining sites like www.JVNotifyPro.com and other similar communities.

Then, when you hear about an upcoming launch that you are interested in, you want to begin gathering as much intelligence as possible.

You can do this by downloading any training tools or resources provided to you by the product owner (such as reports that will be given away during pre-launch, reviewing their sales page, checking out any available affiliate training tools, etc.)

And of course, as I’ve already mentioned, asking for a review copy or purchasing a copy on your own. The better you know a product, the more authentic your content and review will be!

Your Most Important Asset

Do you know how the super affiliates always end up in the top rankings during launches and ultimately make more money than anyone else?

They all have a responsive mailing lists of highly targeted leads that they have cultivated a relationship with.

When you have a mailing list in your affiliate marketing arsenal, you can instantly notify your customer base of the upcoming launch, get them excited about the product through personal reviews and content, “tag” them with your affiliate link, and communicate with them every step of the way before and during the product launch.

It’s the closest thing to printing money!

Email marketing is all about connecting with your target audience by offering them high quality information that is useful, relevant and engaging.

List building helps facilitate the process of converting subscribers into customers, but it does much more than that.

It helps you build important relationships with customers, while establishing a brand for quality and building your very own platform for long-term success.

It’s also a very important resource to have when you are trying to claim market share in a launch that lasts for only a limited amount of time.

Think about it: You’ll have an active audience right at your fingertips, rather than scrambling to generate traffic through your affiliate links during a live launch.

Keep in mind that most of the work involved in every affiliate campaign will be done prior to the launch day. Owning a mailing list makes this easier because it decreases your customer acquisition costs dramatically.

By the time the launch comes around, you should have communicated the value of the product to your audience, established trust with your subscribers and offered them incredible content that they could only get from you.

You’ve positioned yourself in such a way they’d be fools not to purchase through YOUR links!

And while you won’t need a big list to start making money as an affiliate, you do need a responsive, targeted list of subscribers who are interested in the type of products you plan to promote. Be careful not to throw everyone into one list.

By segmenting your lists, you will be able to tailor your emails so that they directly communicate with targeted groups of subscribers who are interested in specific information or topics.

Notice how I said topics, not products?

That’s because no one joins your list with the intention of being sold to!

People don’t want to hear from you only when you have a product to sell. You need to keep this in mind when communicating with your subscriber base.

They joined your list because you did a great job at convincing them that you are someone worth following so don’t mess that up! Always focus on helping people and you’ll always make more money.

If you have never built a mailing list before, the first thing you should do, is sign up for an autoresponder service such as www.MailChimp.com, www.Aweber.com or my favorite, www.MailerLite.com.

With autoresponder services, you can set up an unlimited number of mailing lists, each one featuring customized code that serves as your opt-in box.

Additionally, autoresponder services are often whitelisted by many of the major ISPs, so your emails will reach more inboxes and bypass more spam boxes than if you mail from your own domain.

Most autoresponder services base their price structure around the number of subscribers you have, not how many times you mail out, so you pay more only as your list grows.
Top Mailing List Providers

Here are a few mailing list services worth considering:

Autoresponder Providers

Aweber

http://www.aweber.com

Aweber.com is one of the most popular services for internet marketers. They are relatively inexpensive, and they are highly reliable.

GetResponse

http://www.getresponse.com

GetResponse.com is very similar to Aweber in features and pricing, but their servers can be a little slow sending messages out sometimes.

MailChimp

http://www.mailchimp.com

Once you have a mailing list account and have generated your opt-in code, you need to build a squeeze page. This can be as simple or as complex as you want it to be.

You can find free templates out there that can be used, or you can sign up for a program such as www.LeadPages.net which will automate the process and give you far more control over data and customization options. www.ClickFunnels.com is also another one worth looking into if you want to streamline the entire sales process later on once you begin to sell products of your own.
Creating a Killer Squeeze Page

One thing to keep in mind when developing your squeeze page is that it should motivate visitors in the same way that a traditional sales page should, however, the actual structure of your squeeze page will be very different.
With sales pages, they are typically designed to offer as much information about a particular product as possible, since the main focus is on transforming a visitor into a customer.

With a squeeze page, you aren’t asking your visitor to make a decision to purchase or commit to anything other than to subscribe to your mailing list where they are rewarded with killer content and a great incentive.
Keeping this offer in mind, when you develop a squeeze page, you need to have a strong focus a specific topic in your niche, and design your offer around an existing problem, need or question.

A squeeze page should have the following elements at minimum:

⦁ A killer headline that immediately grabs attention.
⦁ A few bullet points that highlight why they should subscribe and what they are getting out of it (the benefits).
⦁ An opt-in box, usually generated by your autoresponder system.
⦁ A bribe that motivates subscribers into joining the list.
You can also use video on your squeeze page to capture attention and increase opt-ins. Just make sure that your video presentation is short, direct and that it includes a call to action.

You should set up your autoresponder to deliver high quality content immediately after someone subscribes to your list.

It’s a good idea to create a short report that provides helpful information about your niche. This is known as an “incentive offer”, and it comes in many forms, including:

You could offer:

⦁ Free Reports
⦁ Free Tutorial Guides
⦁ Video content
⦁ Free or Trial Access to a Membership Program
⦁ Articles with “Top Tips”
⦁ Webinars
⦁ Video tutorials
⦁ Links to in-depth case studies or product reviews.

The key to creating a successful incentive product is in its overall relevancy and existing demand.
You want to make sure that your target audience is actively searching for similar information, and that it is being sold successfully in the marketplace.
If you do that, you will have little difficulty building a massive list of targeted prospects who will be eager to receive your emails and broadcasts.
Next up, I want to talk to you about the easiest way I’ve ever generated traffic to a new website so that I could build a list.
This is exactly how I got my start and it changed everything for me. I think it will do the same for you too.

Review Style Blogs

One of the easiest ways to generate traffic to a new blog is by writing detailed, comprehensive and direct review-styled posts for the products you plan to promote through your affiliate campaigns.

It’s easy to see why this strategy is so effective, right?

You are reaching out to potential customers that are already on the verge of buying!

All you have to do is provide them with the reassurance they are looking for and close the deal! Essentially, you simply need to validate their decision to purchase.

Reviews need to be written so that they demonstrate to potential customers that you have personally evaluated the product, and have experience using it. They also need to come off as genuine and authentic so write in a conversational-style as though you are talking to a friend.

Make sure you refrain from promotional pitches! Instead, focus on creating informative content that addresses their concerns, highlights the pros and cons and provides in-depth insight into what the product can do for them.

Focus on the benefits rather than a list of features. Benefits will emphasize how the product will help them in some way, and that’s all buyers really care about.

Create a post that outlines that things you liked about the product as well as the things you didn’t. This will demonstrate your honesty and come off as much more genuine, rather than a glowing review that only highlights the many reasons why someone should purchase it.

The best, most successful reviews are always written from a customer’s perspective.

They’re designed to communicate directly with potential customers by getting into their frame of mind, and addressing the questions and concerns that they have. This means that you need to know your market!

  • What questions will they have about the product?
  • What background or level of experience do they have? (Is the product truly a good fit for a beginner?)
  • What are they looking for in the product?
  • What problems do they have that the product could solve?
  • What concerns do they likely have about purchasing the product?

When you understand your market, you will be able to create valuable content that clearly addresses their burning questions and concerns. When you do that, you lower the wall of resistance, which makes selling to your audience even easier. So, learn to speak their language.

Give people a unique perspective on the product; let them know what you truly feel about the product and whether the brand promise is fulfilled.

You never want to promote products that you haven’t evaluated, or that you don’t feel live up to buyer’s expectations. (I know I’m repeating myself, but I can’t stress this enough!)

Remember, every product you promote reflects your brand, and demonstrates to customers whether you have their best interests at heart, so choose products carefully.

You want to guide people towards products that will ultimately help them achieve their goals so that they will purchase through you again in the future. They’ll learn to trust you and the products you recommend.

One way that I create my reviews is by directly comparing one product (the one I want to promote) against another similar product. I give a brief run down on both products while highlights the benefits and advantages that product #1 has over product #2.

This works well because chances are your visitor has already been debating between more than one product in the industry, so by comparing the two products, you are helping them make a sound decision and providing much-needed reassurance.

Choosing Domain Names:

When registering domain names that are for the sole purpose of writing reviews around a specific product, you want your domain to be keyword based whenever possible.

Examples:

ProductNameReview.com
ProductNameTruth.com
ProductNameBonus.com

And don’t overlook domains with hyphens that break up the keywords, such as:

Product-Name-Review.com
Product-Name-Bonuses.com

When registering domain names, I recommend the following free tool:

http://www.InstantDomainSearch.com

Instant Domain Search makes it easy to find hot, keyword driven domain names and reveals whether a domain is available as you type in characters. Very useful!

As your blog begins to grow, you will want to systematically tweak and test out different headlines for your posts as well as different content formats to maximize conversion rates.

I highly recommend setting up an account with Google Analytics so that you can monitor conversion tracking, traffic sources, and even keywords that are converting better than others.

You can create a free account at:

http://www.google.com/analytics/

And install a free WordPress plugin that makes it easy to begin collecting data.

Follow the steps I’ve outlined for you, and add your own unique touch. The more effort you put into developing a solid action plan, the easier it will be for you to gain more ground in less time.

Making Sure They Buy Through Your Links

Affiliate marketing is a competitive industry. There are often hundreds of other affiliates targeting the same audience. So, how can you stand out and increase the odds that potential buyers will click on YOUR links to purchase and not someone else’s?

This is where the power of bonus offers comes into play.

Think about this scenario for a moment, if you will. You’re interested in building a website and are currently evaluating a couple different web development companies. One guy is offering to set up your entire website for $599 and the other for the same price.

Both are skilled designers who are more than capable of getting the job done. And they both tell you that they can get the job done within a week.

So, how do you choose who to go with?

What if designer #1 offered to give you a video tutorial that guided you every step of the way to managing your website once he’s designed it for you? This incredible help would be priceless, right? After all, you’re new at running a website and you know that the design is only the foundation of it. You then need to learn how to update as needed and further customize as your business grows.

This “bonus” tutorial would likely sway you into choosing designer #1 over #2. And it didn’t take a lot of this guy’s time to create a quick video tutorial for you.

That’s the power of going the extra mile and offering someone more bang for their buck!

In affiliate marketing, this strategy is used all the time. Affiliates will package up auxiliary components that are relevant to the products they are promoting, and then present it to potential customers as a way of standing apart from other marketers.

And there is no shortage of bonus content and products you can create for virtually any affiliate campaign.

Don’t believe me?

If you are promoting a product in the online business niche that includes an ebook, videos and a lesson plan on how to become a successful blogger.
All you have to do is quickly evaluate the product you are interested in promoting and look at what’s missing. Find a weakness in the product that you could strengthen by creating bonus items that you give to those who purchase through your affiliate links.

In this example, I’d create the things that new bloggers need the most, such as:

⦁ A 10-pack of pre-written blog posts.
⦁ A checklist of top WordPress plugins
⦁ An overview sheet outlining the top free WordPress theme

Are you starting to see the power in creating bonus products that add value to a product that someone is already interested in purchasing?

You are giving them more, at no extra cost. Their only requirement is to purchase through your affiliate link.

So, how can you set up and manage bonus offers like this? You could manually set up download pages and track affiliates, or you could make it easier and use a product like www.ConversionGorilla.com that simplifies the entire process.

Not only can you create landing and review pages but you can set up bonus products for just about any type of offer. Plus, they even give you some free bonus packages that you can slap your name on and use immediately.
Jumpstart Your Traffic

So, you now know what you need to do to get started. Set up a WordPress blog, write some review-style posts around products you plan to promote and start building a squeeze page and mailing list.

But, none of that really matters without traffic right?

This is the one thing that’s usually missing in most affiliate marketing guides. People will tell you how you’ll make money, but they don’t tell you how to actually get your business off the ground.

Well, this isn’t one of those guides. 😉

Here are a few quick, easily and FREE methods of generating fresh, targeted traffic to your blog and your squeeze page:

We are going to concentrate on getting traffic mostly from social media, because these sites have a low barrier to entry, and you don’t have to spend any money to make use of them.

Sites like Pinterest, Instagram, and Facebook have millions upon millions of active users, many of whom are interested in pretty much any niche you can think of. In fact, these sites make it exceptionally easy to reach those users through various methods such as keywords, hashtags, and groups.

Don’t make the mistake of trying to build a presence on every social media site online. Instead, focus on the ones where the majority of your target audience can be found.

In this guide, we are going to concentrate our efforts on 3 main social media sites for now:

⦁ Facebook
⦁ Pinterest
⦁ Instagram

Facebook Marketing

There are many ways different ways of driving traffic to your website with Facebook, but I’m going to keep it simple and focus only on the most affordable, low-risk options in this guide.

For now, let’s focus on the fastest and easiest ways to get started so you can cut your teeth on their advertising platform and start to drive traffic to your niche authority website, starting with creating a domain based sponsored story and boosting a post.

When people share your content on Facebook you can easily turn that post into a sponsored story in order to increase the reach of your content and to generate traffic to your niche authority blog.

This works well because it operates as social proof. It’s not an ad you created by someone else’s post who shared your content.

You are essentially boosting the exposure it receives. In fact, the only way anyone can tell that it’s a paid ad/boost is with the “Sponsored Ad” notice at the very bottom corner.

You can advertise specific Facebook activities such as individual posts (a Sponsored post story), likes of your Page (Sponsored like story), or check-ins with Facebook Places (Sponsored check-in story).

Go to your Insights Dashboard here: http://www.facebook.com/insights/ to get started.

Enter in your website’s domain and connect it to your personal Facebook profile, or your Facebook page and create your ad. You can set a daily or maximum budget and once approved, it’ll go live!

Boosted Posts

You can also boost a post which will often provide you with more flexibility and control. Simply write a post (or choose an existing one on your page) and click the blue “Boost” button beneath it.

Set your budget, your target audience and the date range for when the boost should happen. Boosted ads typically get approved very quickly.

You should only ever boost your own content while focusing on boosting the posts that are likely going to gain the most traction. You don’t have to boost every single post on your page!

Also, Facebook enforces a 20% text rule that means that if your image has too much text it’s likely to be rejected.

You can use Facebook’s grid tool to determine if your ad contains too much text and is likely to be turned down: https://www.facebook.com/ads/tools/text_overlay

Note that you can’t edit the image or video used in a boosted post after it goes live. If you wish to do this, you’ll have to end the campaign and create a new post and boost it. You can however edit the duration and the budget.

And finally, when you boost a post you’ll have the option to choose between “People who like your page and their friends”, or “People you choose through targeting”.

I typically choose the second option so that I can create targeted ads that are more likely to reach people who will be interested in my content.

Keep an eye on your boosted post’s overall engagement to see whether it’s reaching your target audience or not.

Pinterest Marketing

Pinterest is, by far, one of the most critical and effective marketing tools in just about any niche market you can think of.

Think your niche won’t work on Pinterest because the audience is male?

WRONG.

While it’s true that about 81% of Pinterest users are female, there are 150 million active users each month, which means about 28,500,000 men use the site each month. That’s a huge number to ignore!

Additionally, 40% of new users are male, so the gap between the genders is lessening every day.

Think your niche won’t work because of their age?

WRONG AGAIN.

Pinterest has a nice spread among most age groups. About 67% of users are under age 40, which leaves millions of users over the age of 40, as well!

Not only that, but Pinterest users are widely known for being buyers, not just browsers. A whopping 93% of active users use the site to plan purchases, and 87% bought something because of Pinterest!

Using Pinterest is simple. You sign up for an account, fill out your profile, and start pinning!

It’s important to grow your following on Pinterest, as your pins will be seen by more people if you have a larger number of followers to re-pin your content.

There are a few things you can do to increase your following:

⦁ Use keywords in your username. The earlier those keywords appear in your username, the more effective they will be. For example, if your blog is titled BasketMaven.com you could make your username something like “Basket Weaving | BasketMaven.com”.

⦁ Your boards should all be titled for keywords, as well. Don’t give your boards cute names or bland names. Name them things such as “Basket Weaving Tutorials”, “Basket Weaving Tips”, “Basket Weaving Books”, and “Basket Weaving Supplies”. People who may not necessarily follow your entire Pinterest account might follow your individual boards, so it’s important to be sure they are found.

⦁ Don’t forget to give your boards a description! As with the username, important keywords should appear early, but make the description make sense and entice people to subscribe. Don’t just stuff it full of keywords!

⦁ When you create pins, be sure to fill out the description field. As with board descriptions, put your most important keywords early in the description, and make sure the description makes sense so people click!

⦁ Make sure all the images you pin are taller than they are wide. If you look at Pinterest, you will see the images that stand out the most are tall, colorful, and have text on them. Try to emulate the types of images you see in your niche that get a lot of re-pins.

⦁ Pin on a regular basis. The best way to get more followers is to pin often, and at different times of the day so you can reach people in many time zones.

⦁ Don’t pin too much at once, though. Five pins at a time, spread 3-5 hours apart is a good rate.

⦁ Don’t pin ONLY your own content. Be sure you’re pinning other people’s content, and only pin content that has a lot of re-pins by others already because it’s been proven to be pin-worthy.

⦁ Your pins will be shown more often if your pins get a lot of re-pins, so go through and delete anything you pin that isn’t re-pinned much. A single pin that doesn’t get any re-pins can harm your entire account, making all your content get seen less.

Instagram Marketing

Instagram makes it easy to build a following and drive traffic to your website while building a recognized brand.

With Instagram, marketers have immediate access to an ever-growing audience of users (over 100 million at the time of this writing!). Even big brands like Starbucks and Chanel have taken advantage of Instagram’s incredible popularity and the outreach it provides.

Here are a few quick tips on creating an effective marketing strategy:

⦁ Add your website’s URL in your bio along with relevant hashtags. You cannot have links anywhere else on Instagram, so it’s critical to put it in your bio!

⦁ Choose a general category for your photos such as humor, emotional, culture, artsy, etc.

⦁ Use images to tell a story making sure it matches the theme and overall scope of your niche blog. You can also post images of your products and products you recommend.

⦁ Whenever you post a new photo that relates to specific content on your site, be sure to update the URL in your profile and tell viewers to check out the link on your bio page.

⦁ Synchronize your Instagram so that it automatically updates your other social media accounts, such as Twitter and Facebook.

⦁ Create a photo/image series, based around a specific theme that ties into your niche market.

⦁ Use relevant, branded hashtags within every post and include the same ones in your bio/profile. Including 5-10 hashtags will get you more profile and image views.

⦁ Create contests and giveaways that engage your audience and maximize your exposure.

⦁ Use Statigram, at https://pro.iconosquare.com/, to keep a pulse on key metrics to better understand your audience and what posts are getting more exposure.

Another useful tool is http://sparkgrowth.com/nitrogram/

Now, get to work!

To your success,
Affiliate Networks

To help you get familiar with the popular affiliate networks currently available online, here is a quick overview of a handful of the ones most widely used:

JVZoo

http://www.JVZoo.com

Mostly Internet marketing related products. Very easy to set up an account and browse potential products. Instant Paypal payments offered.

Commission Junction (CJ Affiliate)

http://www.CommissionJunction.com

Otherwise known as “CJ.com”, Commission Junction has been around for many years and is known to pay on time and provide unbeatable support.

They feature hundreds of merchants across the board and regardless of the niche market or subject you are interested in promoting, they are bound to have a few lucrative choices from within their directory.

Share A Sale

http://www.ShareASale.com

ShareASale handles all payments on behalf of the merchants and offers thousands of products to promote. It’s a great place to start.

Rakuten Marketing

https://www.rakutenmarketing.com/affiliate

Rakuten Marketing is an ever-growing affiliate marketplace and with it comes a great variety of lucrative and high paying affiliate opportunities.

ClickBank

http://www.ClickBank.com

ClickBank is an internet retailer of top quality lifestyle products allowing manufacturers to sell their products & digital marketers to promote them. They’ve been online for more than 17 years.

Amazon Affiliate Program

https://affiliate-program.amazon.com/welcome

The affiliate program is called “Amazon Associates Program”. Easy to get started, very intuitive and unlimited products to promote ranging from low-end to very high cost:

Other Programs:

END OF PREVIEW


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